Select one advertisement from within Jason Simon’s Production Notes. Which parable of advertising (as defined by Roland
Marchand) does this ad represent? Analyze, specifically, how the advertisement communicates one parable through what
you see (e.g., as communicated through casting, costume, makeup,
setdesign,
props; movement within the frame and/or by
the camera; editing), and by what you hear (sound and dialogue; music and sound effects). Why is this ad and its parable still
meaningful, after all these years?
