Choose an industry (NOT Medical or Technology) and one publicly traded corporation within that industry. Research the
company on its own Website, the public filings on the Securities and Exchange Commission EDGAR database
(http://www.sec.gov/edgar.shtml), in the University’s online databases, and any other sources you can find. The annual report will
often provide insights that can help address some of these questions.
Write a seven (7) page paper in which you:
1. Analyze the businesslevel
strategies for the corporation you chose to determine the businesslevel
strategy you think is most
important to the longterm
success of the firm and whether or not you judge this to be a good choice. Justify your opinion.
2. Analyze the corporatelevel
strategies for the corporation you chose to determine the corporatelevel
strategy you think is most
important to the longterm
success of the firm and whether or not you judge this to be a good choice. Justify your opinion.
3. Analyze the competitive environment to determine the corporation’s most significant competitor. Compare their strategies at
each level and evaluate which company you think is most likely to be successful in the long term. Justify your choice.
4. Determine whether your choice from Question 3 would differ in slowcycle
and fastcycle
markets.
5. Use at least three (3) quality references. Note: Wikipedia and other Websites do not quality as academic resources.
Your assignment must follow these formatting requirements