marketing advertisements analysis

Order Description

analyse and discuss the use of biases in advertisements, and how these ads are planned (perhaps) strategically by businesses/marketers to drive their key message and
influence people’s perceptions/mid-sets.
In your critical analysis, discussion & reflections, you will consider their appropriateness, effectiveness, and your arguments for/against their use through your
examples.
Refer to the assignment brief (I will give you this) for more details. The assignment brief will give you all the requirements of this assignment.

This assignment is for my Marketing class, about “The Psychology of Business Decisions”.
This is a total 2000 words assignment, but I got teammates to write together, so I just need to write 800+ words. For my part, I am going to talk Bose Headphones
(noise cancelling & quality, those two-major thing). I will give you two TV ads links and three posters, that you are going to use as example. For those 800+ words, I
don’t need you to introduce the brand, you should straight focus on the main part, like what biases and heuristic used, and leave around 100 words to do the summary
and conclusion. Also I need you put the links and pic into the assignment and a brief narration before you talk them, so I would be able to know what video or poster
you are talking about. If you can find something else online, that’s even better.

Apart from that, I will also give you 7 PPT slides, it contains all the materials about biases, traps, heuristic and etc, like there are 6 major traps and 3 major
heuristic that being mentioned in the slides. hope you can find the right thing to talk the video. Also there is a password for the slides, password is “behappy”. You
can just open the ppt on the browser. Let me know if you got any problem.