We can work on Reliability and validity concerns

Description

In this case study, you will analyze a testing scenario using your knowledge of testing and ethics.

Part A: Review the Case

A psychologist is redesigning a website to make it more appealing to clients. On the website, she lists several tests she learned about in graduate school. She also posts images of the tests, including the Rorschach inkblot cards.

Part B: Case Analysis

In a 5-6 page paper, addressing the following information:

  1. Describe your immediate reaction to the scenario. What are the details you immediately noticed? What questions did the scenario raise about testing?
  2. Identify and explain 3 factors that impact performance on projective tests.
  3. Identify and discuss 3 reliability and validity concerns with the scenario.
  4. Identify and explain at least 3 ethical concerns as per the APA Ethical Codes and how you would resolve the concerns.

Integrate academic sources on psychological assessment to support your position.

Sample Solution

“Pringles” history “Pringles” were concocted and first sold in 1968 in October in USA, yet they were not sold crosswise over America till mid – 1970s. As indicated by the patent, the creator of Pringles brand potato chips was presumed Alexander Liepa from Montgomery, Ohio. It is created by the organization “Procter and Gamble”. Toward the starting the potato chips had the name of “Pringle’s Newfangled Potato Chips”, yet because of the entering national market it was changed. Presently the worldwide brands of “Pringles” are accessible in excess of 100 distinct nations everywhere throughout the world and they come in 45 flavors. Right now the potato chip or “crisps” nibble is delivered in North America in Jackson, Tennessee and furthermore in Europe in Mechelen, Belgium. The name of “Pringles” was looked over a Cincinnati phone directory. Pringle Avenue in Finneytown was accessible for trademark, and its wonderful sound spoke to the brand (brand.http://www.uk.pg.com/items/items/pringles.html). Showcasing side “Pringles” is the greatest brand of “Delegate and Gamble” procuring over $1bn year in incomes. It is promoted in the United States, the United Kingdom, Australia and the Republic of Ireland with the motto “Once you pop, you can’t stop” and somewhere else with the trademark “Everything flies with Pringles.” (http://en.wikipedia.org/wiki/Pringles). The potato chips of “Pringles” are popular of their unique and surprising bundling. It is a rounded can with a foil inside, and a resealable plastic cover; it likewise has a renowned logo, an adapted portrayal of a man with a huge mustache and separated blasts. (http://www.spiritus-temporis.com/pringles/). All “Pringles” potato chips are made in a similar size and pressed in a can cautiously, one on each not to be squashed like the chips in a packs. The method for this bundling was concocted by Fredric J. Baur, who around then worked for the “Procter and Gamble” organization in an examination, advancement and quality control office as a natural scientific expert and nourishment stockpiling professional. Various methods for utilizing “Pringles” box In view of the cardboard cylinder bundling, the fresh box can be utilized like an extraordinary Wi-Fi recieving wire. Now and again it is additionally utilized as a capacity box for little stuff or notwithstanding for the garments. For example, the comic Dilbert moves his materials in a “Pringles” box that later he could change at work or in the vehicle. Game individuals can think that its valuable as well, in light of the fact that the can is only the size of three tennis balls. “Pringles” jars are constantly brilliant, fascinating and extraordinary, so there are a considerable amount of individuals basically gathering them. Flavors “Pringles” are additionally extraordinary of their wide officer of flavor and as indicated by the nations needs and conventions, various flavors in various nations, restricted market territories: US Unique Harsh Cream and Onion Jalapeño Prints White Cheddar Bean stew Cheese Pizza-licious Cheezums Farm Fiery Cajun Searing Hot Grill Salt and Vinegar Diminished Fat Original Diminished Fat Sour Cream and Onion Fat Free Original Fat Free Sour Cream and Onion Current lasting European flavors (from the UK site): Unique Paprika Harsh Cream and Onion Salt and Vinegar Cheddar and Onion Hot and Spicy Texas Barbecue Sauce Cheddar Tomato and Mozzarella Light Original Light Sour Cream and Onion Current Japan flavors (from the Japan site): “Softly Salted Flavor” Harsh Cream and Onion French Consommé (new) Incomplete rundown of ended constrained version flavors : Cheddar and Sour Cream Bean stew Cheese Crunchy Dill (2005 flavor) Squashed Pepper Jalapeno Hickory BBQ Salt and Pepper Smokey BBQ Southwestern Salsa Thai Sweet Chili Wisconsin White Cheddar (http://www.spiritus-temporis.com/pringles/) Additionally, there are not many different assortments of this item, for example, “Pringles Select”, “Pringles Light Aromas”, “Pringles Rice imbuements” and “Fat Free Pringles”. There are a few sizes of jars of 23g, 50g, 80g, 100g, 145g, 150g, 155g, 160g, 163g, 181g and 230g. Intriguing realities “Pringles” are an advertising contextual investigation in bundling advancement. In 1982 out of a “Pringles” business seemed one of the well known people on the planet – Brad Pitt. “Pringles” can’s innovator Fredric J. Baur was so glad for his creation that he mentioned his youngsters to covered him in it. Baur passed on March 4, 2008 and his family put a portion of the fiery debris in a Pringles can, and the rest in a conventional urn. According to the High Court in London “Pringles” snacks were decree to be not potato crips. As the result the organization doesn’t have to pay a worth included expense, what impact the cost increment as well. In 2007 “Delegate and Gamble” begin selling “Pringles Minis”. It was bizarre for the “Pringles” fans, in light of the fact that new chips were pressed in a little pack rather than rounded can. The state of the chips was the very same, only littler in size.>

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