Imagine that you have been named project leader for a non-profit serving residents in the rural northwest of Haiti. As part of a needs assessment, qualitative data were collected through interviews with women in the community. Interview questions focused on health complaints, barriers to healthcare, and living conditions. Your job is to conduct content analysis on the qualitative data to determine common themes that can inform the development of new programs to serve the community.
Since this is your first time conducting qualitative data analysis, your supervisor gives you some tips. First, your supervisor reads through the transcripts with you and helps you determine common codes. (Codes are important concepts that are mentioned by participants. They are often repeated by more than one participant although, of course, the wording will differ.) Your supervisor helps you develop a codebook that details code name, definition, and example content from participant response