U.S. based manufacturers often produce domestically, outsource production needs, or a combination of both to accommodate fluctuating customer product demands. While doing this, it is very important to remember that whether domestically or internationally outsourcing, ethical business practices must be followed not just for customer loyalty, but for product integrity.
Select a United States based company that does business globally (or contact your instructor for a recommended organization to research).
Research the company’s MRP and raw material needs for their products.
Include where the company outsources as well as any legal or regulatory requirements associated with doing business in that country.
Identify the ethical standards in terms of what is acceptable and what is not acceptable when choosing a vendor to partner with, and when choosing materials used to produce a product that is acceptable to the US based manufacturer that all partners will have to adhere to.
Describe the MPS process used.
Assess capacity requirements according to MPS and MRP schedules.
Describe the potential impact of using “grey” parts (for example non OEM or lower quality parts) in MRP processes and the ethical implications involved. Be sure to address legal and ethical standards related to product development, production, and outsourcing.
Write a 700- to 1,050-word summary of your findings.
Sample Solution
USTOMER ANALYSIS Vodafone operates as B2C business to consumers where they are directly providing services to the actual consumers. No customers expect to be the cash cows, so it is recorded that no one is being overcharged for same services and products which is done by marketing openly and honestly by communicating to the customers. Consumers choose plans as per their feasibility and requirement. Vodafone uses a customer measurement system called âcustomer delightâ which monitors and drives customer satisfaction in controlled markets at a local and global level which helps them identify any areas for improvement and focus (Vodafone.com 2019). Consumers purchase by looking at different criteriaâs like pricing where there are simpler price plans and tariff liability and flexibility. International calling rates, data provided, validity are all different for every customer as per their requirement. Product safety as before purchasing any product is reliable like purchasing a network locked phone. They are typically classified as prepaid or contract customers where prepaid customers they pay in advance and have no bounds to any minimum contractual commitments whereas contact customers have a predetermined length of time usually on monthly basis. Increasingly, the company now offers SIM only tariffs which allow customers to benefit from the network while keeping their existing handset. MARKETING ENVIRONMENTAL TREND A>
USTOMER ANALYSIS Vodafone operates as B2C business to consumers where they are directly providing services to the actual consumers. No customers expect to be the cash cows, so it is recorded that no one is being overcharged for same services and products which is done by marketing openly and honestly by communicating to the customers. Consumers choose plans as per their feasibility and requirement. Vodafone uses a customer measurement system called âcustomer delightâ which monitors and drives customer satisfaction in controlled markets at a local and global level which helps them identify any areas for improvement and focus (Vodafone.com 2019). Consumers purchase by looking at different criteriaâs like pricing where there are simpler price plans and tariff liability and flexibility. International calling rates, data provided, validity are all different for every customer as per their requirement. Product safety as before purchasing any product is reliable like purchasing a network locked phone. They are typically classified as prepaid or contract customers where prepaid customers they pay in advance and have no bounds to any minimum contractual commitments whereas contact customers have a predetermined length of time usually on monthly basis. Increasingly, the company now offers SIM only tariffs which allow customers to benefit from the network while keeping their existing handset. MARKETING ENVIRONMENTAL TREND A>
