Using the financial statements of your selected company, give a brief explanation of each ratio, how it is
used in business performance evaluation. Compute each of following ratios for the most recent year and
the previous year. Assume all sales are credit sales. Round all ratios to two decimal places.
Current ratio
Cash ratio
Inventory turnover
Accounts receivable turnover
Gross profit percentage
Debt ratio
Debt to equity ratio
Profit margin ratio
Asset turnover ratio
Rate of return on common stockholders’ equity
Earnings per share
Price/earnings ratio
Dividend yield
Dividend payout
Compare the company’s performance for the two most recent years. What do you see? Draw conclusions.
Base your answer on the company’s ability to pay current liabilities, ability to sell merchandise and collect
receivables, ability to pay long-term debt, profitability, and attractiveness as an investment.
After reviewing all your answers for all essays in this course write your summary answering these
questions from both perspectives below:
Think as you are the portfolio manager at large corporationâDo you consider this an optimal analysis for
determining whether to invest in your selected corporation? Why or why not?
Think as you are the CFO of the selected company – How is your company performing? What areas need
attention/improvements? What would be your recommendation/plan of action?
Sample Solution
How the Harry Potter Series Became So Popular GuidesorSubmit my paper for examination The Harry Potter arrangement, composed by J.K. Rowling, is maybe the most well known arrangement of books of the cutting edge time. With seven books and numerous blockbuster movies to its name, the arrangement has amassed around 15 billion dollars in deals. How did this marvel become what it is? For those scratching their heads, the explanation can be separated into a few regions: Rowling gathered a liberal beginning agreement for her book, separate book covers were made for the two youngsters and grown-ups, 12 PM discharges/advancements/pre-orders made the open increasingly aficionado about the arrangement, and fan online journals were widespread. Indeed, these are only a couple of the fundamental reasons why the Harry Potter removed the manner in which it did. The principal book in the arrangement, “Harry Potter and the Philosopher’s Stone,” was dismissed multiple times before it was gotten by Bloomsburyâa little distributer in England. At that point, Rowling was living on benefits as a single parent, so getting this agreement was her initial step to progress. Be that as it may, getting a book contract doesn’t guarantee the achievement of a book. The story was worshiped by youngsters and grown-ups the same, and this had a lot to do with the notoriety of the underlying book and the arrangement all in all (Rappaport, Sarah). Considering this, her distributer made separate spreads for youthful perusers and grown-ups. As indicated by BusinessInsider.com, “Grown-ups love perusing the Harry Potter books, yet hardly any need to be seen toting around a youngster’s book. To make it simpler for grown-ups, Bloomsbury Publishing, the British distributing house that originally purchased the rights to Rowling’s books, distributed a second form of the books with “grown-up” (i.e., not so much beautiful but rather more exhausting) book covers” (Aquino, Judith). This made it simpler for a full scope of ages to appreciate the arrangement. This isn’t a simple accomplishment for youthful grown-up fiction. Another factor that had exactly the intended effect was that when the Harry Potter arrangement turned into an undeniable achievement, the distributer, and Rowling herself through her own site for the books, led 12 PM discharges, exceptional advancements, and pre-requesting to draw in perusers much more. As indicated by BusinessInsider.com, “Beginning with the fourth book, Harry Potter and the Goblet of Fire, hordes of individuals wearing dark robes, ties and round-outline glasses started appearing at book shops for 12 PM discharge parties in 2000. Clients who dreaded their nearby book shop would come up short on duplicates reacted by pre-requesting more than 700,000 duplicates preceding the July 8, 2000 discharge date, as indicated by Gunelius. The seventh and last book in the Harry Potter arrangement turned into the quickest selling book ever, reports The New York Times, with in excess of 11 million duplicates sold during the first 24 hours in quite a while alone” (Aquino, Judith). The being a fan around the books made increasingly rewarding open doors for the arrangement. Likewise, in view of fans, web journals were made that were committed to the story, subtleties, plot, characters, and considerably more about the arrangement. First and foremost, Rowling didn’t have a lot in the method for promoting, and the fans did a great deal of work for her. As per HubSpot, “The fans dominated and made numerous viral crusades for her sake discussing the fervor they had over up and coming discharges. Harry Potter is frequently a drifting point on Twitter, Facebook occasions and page are rich and a huge number of bloggers make posts for their benefit. These advancements are progressively certifiable in light of the fact that they originate from the source, the fans, rather than the individual who makes a benefit” (Leist, Rachel). This natural promoting pushed the Harry Potter tale arrangement into being the best one ever. Presently that Rowling has sold a large number of duplicates of her Harry Potter books and has seen every one adjusted into films, stock, fan workmanship, and the sky is the limit from there, we can securely say that this arrangement is a worldwide marvel. Through an underlying agreement, promoting for the two teenagers and grown-ups, extraordinary discharges and gatherings, and natural publicizing from fans by means of the web, Harry Potter and his universe took over as the best top rated book ever. Works Cited Rappaport, Sarah. “15-Year Harry Potter Spell Brings Riches to Publisher.” CNBC, CNBC, 26 June 2012, www.cnbc.com/id/47958888. Aquino, Judith. “The Brilliant Methods That Made Harry Potter A $15 Billion Brand.” Business Insider, Business Insider, 13 July 2011, www.businessinsider.com/jk-rowling-business-techniques 2011- 7#separate-book-covers-were-made to-get-more-grown-ups on-board notwithstanding youngsters 2. Leist, Rachel. “5 Marketing Lessons from Harry Potter.” HubSpot Blog, HubSpot, blog.hubspot.com/bl>
How the Harry Potter Series Became So Popular GuidesorSubmit my paper for examination The Harry Potter arrangement, composed by J.K. Rowling, is maybe the most well known arrangement of books of the cutting edge time. With seven books and numerous blockbuster movies to its name, the arrangement has amassed around 15 billion dollars in deals. How did this marvel become what it is? For those scratching their heads, the explanation can be separated into a few regions: Rowling gathered a liberal beginning agreement for her book, separate book covers were made for the two youngsters and grown-ups, 12 PM discharges/advancements/pre-orders made the open increasingly aficionado about the arrangement, and fan online journals were widespread. Indeed, these are only a couple of the fundamental reasons why the Harry Potter removed the manner in which it did. The principal book in the arrangement, “Harry Potter and the Philosopher’s Stone,” was dismissed multiple times before it was gotten by Bloomsburyâa little distributer in England. At that point, Rowling was living on benefits as a single parent, so getting this agreement was her initial step to progress. Be that as it may, getting a book contract doesn’t guarantee the achievement of a book. The story was worshiped by youngsters and grown-ups the same, and this had a lot to do with the notoriety of the underlying book and the arrangement all in all (Rappaport, Sarah). Considering this, her distributer made separate spreads for youthful perusers and grown-ups. As indicated by BusinessInsider.com, “Grown-ups love perusing the Harry Potter books, yet hardly any need to be seen toting around a youngster’s book. To make it simpler for grown-ups, Bloomsbury Publishing, the British distributing house that originally purchased the rights to Rowling’s books, distributed a second form of the books with “grown-up” (i.e., not so much beautiful but rather more exhausting) book covers” (Aquino, Judith). This made it simpler for a full scope of ages to appreciate the arrangement. This isn’t a simple accomplishment for youthful grown-up fiction. Another factor that had exactly the intended effect was that when the Harry Potter arrangement turned into an undeniable achievement, the distributer, and Rowling herself through her own site for the books, led 12 PM discharges, exceptional advancements, and pre-requesting to draw in perusers much more. As indicated by BusinessInsider.com, “Beginning with the fourth book, Harry Potter and the Goblet of Fire, hordes of individuals wearing dark robes, ties and round-outline glasses started appearing at book shops for 12 PM discharge parties in 2000. Clients who dreaded their nearby book shop would come up short on duplicates reacted by pre-requesting more than 700,000 duplicates preceding the July 8, 2000 discharge date, as indicated by Gunelius. The seventh and last book in the Harry Potter arrangement turned into the quickest selling book ever, reports The New York Times, with in excess of 11 million duplicates sold during the first 24 hours in quite a while alone” (Aquino, Judith). The being a fan around the books made increasingly rewarding open doors for the arrangement. Likewise, in view of fans, web journals were made that were committed to the story, subtleties, plot, characters, and considerably more about the arrangement. First and foremost, Rowling didn’t have a lot in the method for promoting, and the fans did a great deal of work for her. As per HubSpot, “The fans dominated and made numerous viral crusades for her sake discussing the fervor they had over up and coming discharges. Harry Potter is frequently a drifting point on Twitter, Facebook occasions and page are rich and a huge number of bloggers make posts for their benefit. These advancements are progressively certifiable in light of the fact that they originate from the source, the fans, rather than the individual who makes a benefit” (Leist, Rachel). This natural promoting pushed the Harry Potter tale arrangement into being the best one ever. Presently that Rowling has sold a large number of duplicates of her Harry Potter books and has seen every one adjusted into films, stock, fan workmanship, and the sky is the limit from there, we can securely say that this arrangement is a worldwide marvel. Through an underlying agreement, promoting for the two teenagers and grown-ups, extraordinary discharges and gatherings, and natural publicizing from fans by means of the web, Harry Potter and his universe took over as the best top rated book ever. Works Cited Rappaport, Sarah. “15-Year Harry Potter Spell Brings Riches to Publisher.” CNBC, CNBC, 26 June 2012, www.cnbc.com/id/47958888. Aquino, Judith. “The Brilliant Methods That Made Harry Potter A $15 Billion Brand.” Business Insider, Business Insider, 13 July 2011, www.businessinsider.com/jk-rowling-business-techniques 2011- 7#separate-book-covers-were-made to-get-more-grown-ups on-board notwithstanding youngsters 2. Leist, Rachel. “5 Marketing Lessons from Harry Potter.” HubSpot Blog, HubSpot, blog.hubspot.com/bl>
