write a 5- to 7-page paper with at least 5 scholarly resources-  discussing the topic:

Qualitative vs. Quantitative Research

In your paper, you should answer the following questions using your own evaluation and critical thinking.

Compare and contrast qualitative and quantitative research in business research.

Discuss three examples of quantitative data sets used in business research.

Evaluate three examples of quantitative data collection tools and data analysis tools used in business research.

Evaluate three examples of qualitative data collection tools and data analysis tools used in business research.

Explain the pros and cons of mixed methods.

Discuss in more detail the characteristics of qualitative research.

Assignment Expectations

Length: The written component of this assignment should be 5-7 pages long (double-spaced) without counting the cover page and reference page.

Organization: Subheadings should be used to organize your paper according to the questions.

Grammar and Spelling: assignments are expected to adhere to standard guidelines of grammar, spelling, punctuation, and sentence syntax.

Proofread your paper before submission.

 

Make sure you do the following:

Answer the assignment questions directly.

Stay focused

Be sure to cite at least five credible resources