McDonald’s Case Study. Academic Essay

Business

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McDonald’s Case Study. (McDonald’s: From Big Mac to P’tit Plaisir)
Summarize the case study. Be sure to include in your discussion the external environment in which McDonald’s operates and how the environment impacts its strategy.
a summary is a comprehensive and yet brief form of the case study. It is considered a critical thinking exercise.
Your summary must be in your own words using current APA format. Include references limited to only one internet reference.

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