Develop a 1,000 word report on the importance of strategic planning and its relationship to marketing strategy. The assignment asks you to critically evaluate approaches taken with the strategic business analysis context. You should include in-text referenced sources in your report both academic and industry based.

1. Define the concepts of strategic planning and strategic marketing
2. Discuss how these approaches are interrelated
3. Select your chosen organization and discuss how these approaches can be implemented within the organization in order to address potential competitive advantage.

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