Topic:

Aldi’s move into E-Commerce represents a distinct change to their existing strategies in accessing the consumer and their route to market. However, what does this mean for the operations in their Regional Distribution Centres. Using the academic literature as a basis, derive the general principles required to meet this challenge and then outline potential solutions specifically for their Neston Operations.

Notes

No more than 2000 words. This will require you to demonstrate the succinct (compact) writing skills that are required in writing executive summaries in industry. The report should have page numbers inserted. The fairly small word-count means that you should cut out all the waffle (waste) and deliver carefully crafted words (value). This is a skill you must learn for business as well as academia.

operations staff. This is to give you a flavour of the issues they are facing and an appreciation of what authentic business issues those operations managers have to confront. Please do not contact any member of staff at ALDI with respect to this assessment. It is not necessary to successfully complete this assignment and would be against the ethical procedures of the university. To be able to interact with humans in anyway regarding work through the University of Liverpool requires ethical clearance and without this clearance you may face disciplinary action. There will also be a possibility of site visits to the ALDI Regional Distribution Centre to get a feeling for what an operational environment is all about. The staff involved in these site visits will be briefed not to answer any questions regarding this assessment so please don’t badger them with questions about it. There will be a limited number of seats for these site visits, but they are not necessary for completion of the essay.

This assignment is about you deriving general principles of operations management. The main aim of this assignment is for you to use the academic literature (scholarly peer reviewed journal articles) as the evidential base for developing solutions to real world problems.

Essay Sources
You have been shown how to search the academic literature and support is available from the Library. Remember this is about looking at the development of the concepts through the ‘academic literature’, so you must use scholarly peer reviewed journal articles only to develop your arguments (books do not provide the depth required for this type of essay). Other sources may be used for illustrative purposes only, but they will not provide a basis for a good argument or a good grade.

Critical Analysis
Develop a critical analysis of the concepts you are examining, and do not simply describe the reading you are doing.

the link below provide some background and the perspective of ALDI

https://stream.liv.ac.uk/gyr3nn6j
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