Write a report comparing two potential markets and make sure to:
?Provide a brief description of the business that you are writing about. You need to explain why the business is expanding internationally.
?Compare and contrast two different overseas markets for the international expansion of your business, covering a consideration of:
o Political, legal and economic issues
o Cultural issues
o Entry strategy
o Strategic alliances.
Conclude the assignment with a recommendation as to whether the business should go to one or the other of the two countries, or none, or both. Also briefly discuss in your recommendations if currency fluctuations between the domestic (home) and the foreign (host) country may impact the decision to go abroad and operate. Remember to justify your recommendation (and not to simply state a recommendation); the recommendation should flow logically from the earlier analysis.