Section 1: Write a brief explanation of two key elements of health communication that are most essential for a public health leader and why. Then explain how one key trend in health communication may impact your role as a public health leader. Finally, explain one way you would use health communication in a future public health campaign.
Section 2: Write a brief description of a public health issue (HIV in women) which you are interested in developing a public health campaign. Then explain why HIV in women warrants a public health campaign. Finally, describe one potential challenge of developing a campaign for your public health issue and explain one way you might address the problem of HIV in Women. Consider the steps needed to create a public health campaign for the public health issue that interests you in this paper. In addition, review the article “Public Health Campaign Launched to Promote Safe Sex for Over-50s” and pay particular attention to the steps taken to develop this campaign. All writing is in APA style
Analyze trends in health communication
Analyze key elements in health communication
Analyze the impact of health communication on public health campaigns
Justify an issue for a public health campaign
Analyze challenges to developing public health campaign
References should be six ( 6) or more.
Parker, J. C., & Thorson, E. (Eds.). (2009). Health communication in the new media landscape. New York, NY: Springer Publishing Company.
Chapter 4, “Health Communication: Trends and Future Directions”
Chapter 14, “International Innovations in Health Communication”
Resnick, E. A., & Siegel, M. (2013). Marketing public health: Strategies to promote social change (3rd ed.). Burlington, MA: Jones and Bartlett Learning.
Chapter 2, “Emerging Threats to the Survival of Public Health”
Chapter 8, “Framing and Reframing”
Public health campaign launched to promote safe sex for over-50s. (2010). Nursing Standard, 25(3), 10.
Retrieved from the Walden library databases.
Three additional scholarly sources.