In early summer 2012, CEO Vittorio Colao is reviewing Vodafone’s international strategy. Despite Vodafone’s leading position in the world’s market for mobile communications, financial performance has been lackluster in the face of increasing competition, maturing markets, and asset write downs. In his four years at the helm of Vodafone, Colao has reordered the firm’s strategic priorities focusing upon profitability rather than growth. As a result, profitability and cash flows have improved substantially under his leadership.
In seeking further performance improvement, a critical issue for Colao is the extent to which Vodafone can benefit from its extensive international scope. How should such a international presence be managed? More generally, Vodafone needs reconsider its approach to its international presence: is it a portfolio of more-or-less independent businesses, or should it be managed as an integrated global network?
To answer this broad question, perform a comprehensive written case analysis keeping in mind the following questions:
- What are the benefits of international scope in wireless telecom?
- Advise Vodafone on its international strategy. How can Vodafone derive increased value from its international portfolio of businesses? Are there any businesses that Vodafone should divest?Do you want your assignment written by the best essay experts? Then look no further. Our teams of experienced writers are on standby to deliver to you a quality written paper as per your specified instructions. Order now, and enjoy an amazing discount!!
