Financial ratio–the extent to which financial ratios analysis is applicable when measuring a company performance in hospitality industry which is doing the business across different segments customs.

Writer just focus on the following request : Existing research proposal of 1,500 words will be provide to writer, writer need to add on another 3,000 words into the existing research proposal, writer need to focus and write more for literature review part (80%) , methodology & conclusion of the add on literature review (20%). Below is the research objectives and problem statements
*Research Objectives:
The research will consider two critical objectives as follows;
i.To determine the limitations and difficulties of using financial ratios when dealing with companies that do not essentially identify
with one segment.
ii.To determine why there are difficulties when it comes to making a comparison of a company’s financial performance to a singular
industrial average in case the company falls in different segments.
*Research Questions:
i.What are the limitations and difficulties of using financial ratios when dealing with companies that do not essentially identify with
one segment?
ii.Why are there difficulties when it comes to making a comparison of a company’s financial performance to a singular industrial
average in case the company falls in different industries?

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