A. Review Porter’s 5 Forces for the company in their new country
B. Analyze the Marketing campaign – what would you change, if anything?
C. What most impressed you about their presentation?
2. We watched several commercials that took a Western point of view in Eastern societies. Review these commercials and answer the following: (1 page)
A. Are they effective in promoting the product?
B. Do you think that these views accurately reflects the youth of these countries?
C. What would you recommend that these companies do as a follow up commercial?
https://www.youtube.com/watch?v=xogBz71IHAo
Problems of Space and Time
The Insurrection in Paris
Bob Dylan and the Beatles, Volume One of the Best of the Blacklisted Journalist
Vimeiro 1808: Wellesley’s first victory in the Peninsular
Multicultural Picture Books: Art for Understanding Others
indian dads
https://www.adweek.com/adfreak/skincare-brand-bravely-stood-chinas-leftover-women-unmarried-after-25-170708
leftover women
3. You are in charge of marketing for a global cosmetics company. What information can you take from this video to increase international sales? Are there any universal beauty standards? (1 page)
https://www.youtube.com/watch?v=RT9FmDBrewA
Ester Honig
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