Evaluate the features and characteristics of service industries with a particular focus on the hospitality industry; discuss the challenges that these present managers and the solutions which may assist in managing these challenges.

Order Description
Essay to follow the below mention sequence of flow and compulsory to describe and elaborate the points to be included but not limited to within the essay.Writing MUST be essay style and APA reference as much as possible. Please refer to powerpoint notes as a reference to have a better idea of what to include in the essay.

Service Characteristic (4 points must mention)
1.Intangibility
2.Perishability
3.Variability
4.Inseparability ( MUST USE Lesley Model)

Challenges

1.Lack of Ownership
2.Seasonality
3.Ease of Entry
4. Long working Hours
5.Diverse Skills
Labour intensive (technical and craft skills needed)
Shortage of manpower
high turnover of staff
lack of training
Cultural issue
seasonability/part time worker

Solutions-refer to slides