Order Description
This assignment has three part, introduction, literature review and implementation. We have already done the introduction and literature review. You just need to write the implementation section based on the literature review.

Implications: In this section you will use a real world example(s) to apply the theories related research articles and explain how your findings contribute to understanding of consumer behaviour patterns in a real business world.

Please read the introduction and literature review attachment carefully and bring some real examples.

1.personality effects on relationships. 2.brand personality, 3.personality quality inferences and 4. transgression .

One example must be developed a single character and illustrated his/her brand relationships.

Also we need the conclusion at the end.

Finally i attached one important article which the main idea is come from this. And if i could i will attached one video which we made before about this topic.